Graduate

Gustavo Reyes Rivera

Project

Project SEVA

23/24

In the growing age of technology and globalization, we are exposed more than ever to a vast amount of information. That being said, I noticed when I moved to the United States that all the events, stories, tragedies, and triumphs of life in Puerto Rico were missing. In its place existed a vain and misinformed depiction centering around tourism and catering to a foreign audience. How could I expect the world to know the realities of what I’ve been through, if this information isn’t even reaching the US?

This is where Project SEVA comes in. This project seeks to present the many stories, realities, and histories that have been shared via communal ties and oral traditions to a wider audience. Within its pages, both digital and physical, Puerto Rican iconography, indigenous imagery and manipulated photography decorate interviews with Puerto Rican professionals who discuss the realities of gentrification, tourism red-lining, and climate change. Project SEVA aims to be that accessible starting point for anyone interested in learning more about the true lives and culture of Puerto Rican citizens outside of the one-sided and incomplete image painted by foreign media and tourism campaigns.